Entries from October 2008

Three Deep Marketing is a very close-knit group of intelligent individuals who are quite focused in our specialized niche of marketing, and we work hard to deliver top notch solutions to our clients on a daily basis. I’m constantly impressed with our teams ability to stay focused and work hard from sun up to sun down, Monday through Friday.

Last Friday, the company took a short break from the rigors of our daily tasks and had a team golf outing with several Three Deeper’s participating. Scores aside, everyone was a winner, and the team had a great bonding experience!

Here are some pictures of the event:

Continue Reading Three Deep Company Golf Outing – October 3, 2008 →

Google has consolidated several awesome new tracking features into a single view in AdWords over the last week (some features have been there a while, but are now receiving more exposure due to a recent interface update) and we at Three Deep are in the process of putting several of these into action. The first thing that we will talk about today is the call tracking feature that they have recently added.

Ever since Google acquired Grand Central in 2007, I knew it was only a matter of time before they would start adding call tracking into AdWords.  For good reason, as phone calls to local or 1-800 numbers on a landing page can account for a large percentage of leads generated from a PPC landing page.¬† In fact, for some of our clients, phone calls have outnumbered free estimate request forms at a 2 to 1 clip.  Even for those clients where request forms still dominate leads, adding a unique tracking number to a landing page has allowed us to truly track the number of leads that we generate for clients.

Continue Reading Google AdWords New Features – Call Tracking →