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	<title>Comments on: Super Bowl, Chips and the Internet</title>
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		<title>By: Chuck Abrams</title>
		<link>http://www.threedeepmarketing.com/2010/02/02/super-bowl-chips-and-the-internet/comment-page-1/#comment-1079</link>
		<dc:creator>Chuck Abrams</dc:creator>
		<pubDate>Mon, 08 Feb 2010 16:23:47 +0000</pubDate>
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		<description>Unless you have a particularly compelling story, I would bypass the SB. Google did it right, a nice, relevant story and it was user friendly. It s too easy for a client to get lost in the hype and the flood of spots. Does anyone remember which company had which pantless commercial? Which beaver was for whom? High risk can get you a high reward. Or not. Ask Kia &amp; Hyundai in a month.</description>
		<content:encoded><![CDATA[<p>Unless you have a particularly compelling story, I would bypass the SB. Google did it right, a nice, relevant story and it was user friendly. It s too easy for a client to get lost in the hype and the flood of spots. Does anyone remember which company had which pantless commercial? Which beaver was for whom? High risk can get you a high reward. Or not. Ask Kia &amp; Hyundai in a month.</p>
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