Three Deep Marketing Blog

Category Archives: Social Media

Social Analytics Tools vs. Google Analytics

Posted by | Social Media, Web Analytics | One Comment

A few weeks back, I received two emails back to back in my inbox. This is a regular occurrence of course, but both of these were promoting two different social analytics tools. One was for Instagram, the other for Pinterest. If you subscribe to news from any of the various social software programs, you’ll discover that they are quick to innovate a new way to track metrics for the latest social network.

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Social Media is Big Data Panel Notes

Posted by | Social Media, Web Analytics | 2 Comments

Today, I had the honor of speaking at the #bigdatamn conference for a social media panel on social media and analytics, and have gathered my thoughts into this summary for those of you who were able to attend to have my key takeaways. If you were unable to attend, I hope this gives you some ideas on an important relationship between social and data. A big thank you goes out to Ward Tongen for his help in coordinating this conference, and inviting me to be a part of the panel. I had a great time.

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Google+ For Business: An Online Marketing Perspective

Posted by | Social Media | No Comments

With the release of Google+ pages for business, many companies may be wondering whether a page is right for their business, and how they can most effectively use this tool to enhance their online marketing efforts. While the benefits of having a Google+ page for a business are still being discovered by most companies, there are a few very clear opportunities for businesses to succeed using Google+ for business.

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