Search Engine Marketing consists of four major components: Pay-per-Click (PPC), Search Engine Optimization (SEO), Website Conversion, and Landing Page Optimization (LPO). While these can be deployed individually for great results, the best results often come when all four components are leveraged together.
When executed properly, search engine marketing can have a significant effect on your business. While most think of search engine marketing as working to appear higher on search engines, there are many other applications that search marketing can also assist, such as:
- Direct Sales (e-commerce)
- Lead Generation
- New Product Launches
- Top of Mind Searches
- Public Relations
- Brand and Reputation Protection
- Media Support (TV, Radio, Print)
- Product Awareness
- Viral Launch Pad
- Holidays/Seasonal promotions
- New Tools and Other Site Functionality Launches
- Special Occasions and Events
Starting from the very basics, Three Deep Marketing will perform extensive keyword research on your website, finding the keywords that you already rank for and others that will help generate clicks that you do not rank for yet. Our highly-talented interactive marketing strategists use only the most innovative keyword research tools to make sure that they are generating a list of high quality keywords pertaining to your business.
Three Deep’s comprehensive approach to search engine marketing guarantees that your business will get only the best targeting for your website. Unlike other agencies that target broad (and highly competitive) keywords, giving you a low page ranking, Three Deep focuses on targeting specific keywords to maximize clicks to your website. From there, we will work with you on what components of search engine marketing you want to pursue to help your business get the results you want.
As a Google-certified agency, Three Deep is always on the forefront of new technologies in the industry to ensure that your business gets the best results for your money. Contact us today to learn about what search engine marketing can do for your business. For more information on specific search engine marketing components, please visit the following: