Entries Tagged as Advanced Segments

Google Analytics vs. the world (the world of other Web Analytics packages that is).

From my previous two posts on what’s wrong with Google Analytics and Flash web sites, you may have become accustomed to seeing the Mad Analyst as a truly Mad Man.

That won’t be the case in this post, because I am madly in love, and want to let the world know about it!

I want to declare my allegiance to the future king of Web Analytics applications, Google Analytics. OK, that may be overdoing it a bit. Google Analytics isn’t the end all be all (there are still several places where it can improve) but it’s damn close and they never stop trying. And best of all? It’s free. Yes, FREE.

Continue Reading The Mad Analyst: Google Analytics vs. the World →

I love Google Analytics.  Probably as much or more than the next analyst (and an upcoming post will tell you why). But nobody’s perfect so here’s 3 things I’d like to see change.

1. Advanced Segments tied to My Email Address

I log in to a minimum of 10 Google Analytics accounts each day.  This is why it bothers me that if I create an advanced segment in one account/profile I want it to only be applied to that account/profile OR I want the option to choose what profiles it applies to.

Continue Reading The Mad Analyst: What I would change about Google Analytics →