Entries Tagged as Google Website Optimizer

I am writing this post on the second business day of the new year, and I’m already very excited to see what 2010 holds.  At Three Deep, we have already had two great accomplishments to start off the year:

Upgrading Our Website Design

Depending on who you ask, our old website design needed anywhere from a “cosmetic refresh” to a “complete overhaul” – for this design, we chose to go somewhere in between. We updated the layout to be wider (using the 960 grid system) and make the site less cramped.  We also softened some of the corners and made other tweaks in order to make the site look more inviting.

The major change on the site is that we improved the animation/offer area on the home page to better highlight the core services we offer. Rather than our old home page focus of lead generation (which is definitely part of our business, but not the only part of our business as the graphic implied), we decided to create a very SEO friendly carousel that showcases our core services and easily understandable to our visitors.  Using jQuery, we were able to animate the features area while still keeping it search friendly; it’s amazing how well it works!

We had been talking about updating the site for months, and we finally put a date on when it needed to get done; January 1st.  We knew we had to get the site updated before January 4th, because we would be getting a lot of traffic from …

Continue Reading 2010 is Going to be a GREAT Year! →

A few weeks ago, a small group of “Three Deepers” attended Google’s annual Authorized Partner Summit at their headquarters in Mountain View, California. This four-day event provided excellent coverage of their industry-leading marketing products, including Google Website Optimizer (GWO), Google Analytics (GA), and Urchin.

The information presented was an excellent blend of product training, use cases, deep-dives into new capabilities, and breakout sessions with the product managers and engineers themselves. The following is a brief overview of the event and the knowledge that returned to Minnesota with us.

Day One – Google Website Optimizer

Continue Reading 2009 Google Analytics Partner Summit Recap →

This week, several of our team members are attending the Google Analytics Authorized Consultant (GAAC) Partner Summit at Google’s campus in Mountain View, CA.  The event has been great so far, with a great combination of conceptual and technical presentations, as well as lots of Google information that is not available to the public at this point.

We also got some pretty awesome Google shirts and other swag with Google Analytics and Google Website Optimizer logos on them… but the best part of the conference is definitely the presentations and the great conversation that we are having with other GAAC consultants.

Continue Reading Google Analytics Partner Summit →