Analytics Analytics

We Will Help You Learn to Love Your Data

Without the correct measurements in place, it is difficult to know if your marketing efforts are truly successful.

Stand Taller

Digital marketing is an effort built on a network of interfaces and databases that are constantly interacting, creating mountains of data from each source. When your company is having difficulty justifying investments online, you need to turn to a company that understands how to dive into that data and help you understand the interactions with your brand online, and then determine whether decisions are right or wrong. Three Deep is that company.

Are you sure you’re measuring the right data?

Three Deep’s Approach to Analytics

Web analytics are a founding pillar of Three Deep because we know that having a plan to track online performance is crucial for businesses who want to grow and be profitable through the fast-changing online marketplace. Our test and track methodology bends to measure and report on any of your digital marketing programs.

DiscoverDetermine digital maturity level and identify data gaps

FocusDevelop digital marketing measurement model

ExecuteTrack relevant data sources and analyze for insights

IterateTest, report and iterate on DMMM goals and objectives

Through audits, implementation, and reporting our team provides theoretical and practical mastery of analytics with a data scientist approach. No matter if you are just getting started with a new online project or if you have an existing asset that you need to better understand, our team can help you.

A website is not a monolith that’s used by one type of people, it does not exist only for one reason. Your job is to figure out what are all of the reasons that it exists for and find the best source to measure it. - Avinash Kaushik

We have built solution-focused Digital Marketing Measurement Models (DMMMs) for companies at all stages of digital maturity. To understand your data, you need infrastructure, strategic foundation, and value creation tactics, and we can help you build each one.

With a proper reporting and measurement setup you will be able to test and track better than ever before so that you can focus your minds and budgets on the most effective interactive projects. In collaboration with the expert teams in the rest of our Solutions, or in tandem with your internal teams, we work with your technological infrastructure to make a system that gives insights. No interactive effort should be done without analytics, because you should value insights over data points, and our team can help you get there.



What We Can Do for You

Reporting and measuring digital marketing programs is all our analytics team does, so we are dedicated to the success of our efforts. We think about the details and bubble up insights so you don’t have to dig into it yourself. Here are some of the ways we can help.

  • To understand the current state of your analytics model, we recommend a series of analytics audits and assessments. If you don’t know where you are it’s hard to get to where you want to be, so we evaluate your business’ current situation and help set you up for success going forward. 

    • Google Analytics audit
    • Google Tag Manager audit
    • Digital Marketing Measurement Model (DMMM) session
    • Digital Maturity assessment
  • Through the JavaScript-based Google Tag Manager and our other Solution teams, we can implement the tracking infrastructure and create performance-based goals. By leveraging a DMMM, we can help your business get more out of the data you have to start making more informed business decisions.

    • Implement, manage, and maintain tracking infrastructure
    • Develop and monitor metrics and key performance indicators (KPIs)
    • Performance benchmarking, targeting, and forecasting
    • Creation of Dashboards and Palette of Metrics
  • After a thorough measurement implementation and planning process, you can begin to connect the dots from broad objectives to the mountains of data that digital marketing produces. Our team has been informing actionable, profitable business decisions through reporting since Three Deep was founded and continues to push the limits of getting data to work for you.

    • Monthly, Seasonal, or Campaign period report delivery
    • Dashboards created to inform C-suite, executives, and managers
    • Strategic analysis of data from email, websites, and paid media campaigns
    • Develop advanced customer behavior segments
    • Forecast revenue for future initiatives and predict ROI

Clients We’ve Served

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Featured Analytics Work

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About Three Deep’s Analytics Team

There's No 'B' Team

Our team is comprised of a group with data in our DNA. We will bend, push, and stretch data with statistical analysis and predictive models to pull out the KPIs that help you move your business forward. To get this work done, we maximize the utility of tools such as Excel, Next Analytics, and CRM systems like Epiphany. These tools help us efficiently extract, cleanse, and aggregate your platform data to prepare it for timely reporting.

Are you sure you’re measuring the right data?
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289 5th St East · 2nd floor · St Paul · MN 55101 · (651) 789-7701
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